This side of life
Graffiti on temporary fences in Saint Petersburg
This side of life
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When
August 2013
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Price
Free of charge
Санкт-Петербург
Санкт-Петербург
In August 2013 the employees and volunteers of Nochlezhka nightly put stenciled signs on a number of temporary fences installed in different areas of the city in order to draw public attention to the problems of homeless people.
The images on those temporary fences were dedicated to the lives of homeless people with the inscription, "Citizens! If we remain indifferent, this side of life is the most dangerous. Every year more than 4,000 homeless people die on the streets of St. Petersburg. Find out how to help at homeless.ru".
In creating this social graffiti project, its authors deliberately decided to affect the historical memory of Petersburgers by quoting the famous warning message that appeared on Nevsky Prospect during the siege of Leningrad in the second World War.
The stencils used by the graffiti makers were created by the artist Alex T from the Ekaterinburg advertising agency StreetArt on a volunteer basis.
In February 2014, Nochlezhka's graffiti were used for social advertising - posters with images of the organization's stenciled signs appeared in 40 different addresses in central districts of St. Petersburg.
The images on those temporary fences were dedicated to the lives of homeless people with the inscription, "Citizens! If we remain indifferent, this side of life is the most dangerous. Every year more than 4,000 homeless people die on the streets of St. Petersburg. Find out how to help at homeless.ru".
In creating this social graffiti project, its authors deliberately decided to affect the historical memory of Petersburgers by quoting the famous warning message that appeared on Nevsky Prospect during the siege of Leningrad in the second World War.
The stencils used by the graffiti makers were created by the artist Alex T from the Ekaterinburg advertising agency StreetArt on a volunteer basis.
In February 2014, Nochlezhka's graffiti were used for social advertising - posters with images of the organization's stenciled signs appeared in 40 different addresses in central districts of St. Petersburg.
Thanks
The project was developed and realized by the advertising Agency Great, long-time friend of Nochlezka.
